Deceptive advertising can be generally defined as “a representation, omission or practice that is likely to mislead the consumer” and practices that have been found misleading or deceptive in specific cases including false oral or written representations. The Singapore Code of Advertising Practice (SCAP) is the guiding principle of Advertising Standards Authority of Singapore (ASAS). This Code seeks to promote a high standard of ethics in advertising through industry self-regulation. The basic premise of the SCAP is that all advertisements should be legal, decent, honest and truthful.

It is important to note though that deceptive advertising does not represent an entire industry, and makes up a small percentage of the advertisements you will encounter every day. However, there will always be companies out there looking to dupe consumers and make money in any way that they can. And this is very true as well for the Singapore Permanent Residency / Citizenship consultancy industry of late – whereby a growing number of hopeful applicants fall prey to dubious claims from unethical companies.

Here are some examples of deceptive and unethical advertising practices and scams that you need to look out for, although it seems pretty damn enticing:

  • 90% Success Rate on your Singapore PR Applications
  • 95% Success Rate on your Singapore PR Applications
  • 98% Success Rate on your Singapore PR Applications
  • 97% Approved Singapore PR Applications
  • Success Rate close to 96%
  • 10,000+ Successful Approved Cases
  • 20,000+ Successful Approved Cases

How ridiculous does these sound?

Having connected with and consulted so many hopeful applicants from all walks of life, we understand how critical attaining PR or Citizenship is for yours and families’ lives. Not only are jobs on the line but the dream of a brighter and secured future in Singapore.

At IASG, we put a lot of emphasis on ensuring that our consultants truly have the necessary knowledge to accurately advise and efficiently assist with Singapore immigration work. As immigration professionals that value integrity, we truly wish to help and would like to reach out to potential applicants to exercise common sense and basic research before biting into what would seem as a deal that is too good to be true. Because in reality, it most probably is.

How many Singapore PR Applications really gets approved?
Let’s study some facts and statistics that are publicly available through industry and government issued white papers, reports, and website pertaining the Singapore Population and the Singapore Permanent Resident / Citizenship dilemma.

  1. Determining the total number of annual Singapore PR Applications
    While the authorities do not broadcast the exact number of applications received, we have studied the trends in applications over the years as well as our own client database of applications and can ascertain the following:
    2016 – approx.. 90,000 applications
    2015 – approx.. 83,000 applicationsThis is assuming each application only consists of 1 applicant. Now, in reality, we do know that many applications are family applications and the total number of applications is essentially probably close to 160,000 – 170,000.For the sake of argument, let’s take a conservative figure of 90,000 from the 2016 statistics.
  2. Total number of Approvals Annually & advertisers’ claims
    Since 2007 till now, these are the total number of annualised Singapore PRs and Citizenship that gets approved. As most are aware, the Singapore Government had curbed approval post 2009 leading to a sharp decline in PR approvals from 2010 onward. With the tightened rules and even more so after 18 Dec 2017 (introduction of e-PR system), the need for professional assistance for hopeful applicants becomes more prevalent.
  1. From the official statistics, we can ascertain that an around 30,000 PR applications are With this number in mind, how does it tally with advertisers’ claims of 90-98% approval rates?

If you base these claims from advertisers as truths, what you are saying is :

  • 9 out of 10 applicants who apply through such consultancies will get approved
  • Such consultancies should have thousands of proof of approved applications
  • There should be thousands of testimonials, recommendations and buzz from successful applicants that got their PR / Citizenship approved through them

We are all for fair competition but we are firm on our opinion that consumers should not be taken for a ride. The lure of a better life through migrating to Singapore should not cloud one’s judgement in seeking professional help.  Misleading advertising represents a classic case of dysfunctional market conduct. Each business is tempted to push the boundaries of misleading marketing because they know that their rivals will do the same thing. They know that this upsets consumers in the longer term, but if they do not do it, then they will lose business in the short term. Here at IASG, believe in building lasting relationships. We do not partake in such dodgy tactics but instead focuses on improving our knowledge, expertise and processes to ensure that each client is delighted with a well-managed case that really raises their chance of success.

Working with Companies that are Credible and Have your Best Interest at Heart

At the end of the day, the final decision lies with you on which company you wish to engage for your PR application. Amidst the enticing slogans and images from a barrage of advertisements, it can be hard to tell which products and services are really worth the hype – and which could lead to remorse.

Before you commit, experts advice taking a moment to educate yourself about what exactly you are buying. There’s more to advertising than you might think, and understanding exactly how advertisers attract consumers can alert you to potential deceit.

Don’t you want to partner a company that can:

  1. Provide genuine knowledge on Policy and Immigration matters?
  2. Timely support for you at the various stages of your application?
  3. Handle complex immigration issues with the different Government agencies?
  4. Produce real client testimonials & case study samples from actual clients?
  5. Conduct business transparently using facts and knowledge over pushy sales-driven tactics?
  6. Promise on Integrity on Management Practices and Customer-service

While we are making a stand not to resort to lying and sugar-coating facts using miraculous claims and fabricated case studies, we would like to establish that IASG’s track record in Singapore PR applications remains stellar. Through integrity and professionalism, we have grown steadily over the years with our best practices and we have helped individuals and families, senior level professionals and business owners as well as white and blue collar employees with their PR applications.  It is also important to note that we have also done remarkably well for our clients without the fees of a full-fledged law firm. You may like to reference our various case studies and testimonials of real clients we have helped attain Singapore Permanent Residence successfully.

Our intimate knowledge of Singapore’s immigration and employment policies will prime both Employers and/or the direct individuals to have a hassle-free experience in the application process. We will handle all application matters from paperwork, liaison with the various ministries, the application proper, as well as post-application matters, where required. More importantly, clients can tap on our expertise on all advisory matters to ensure a smooth application process and higher chances of approval.

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